
Because the best stories deserve to be Seen and Heard.

Scene & Herd is a boutique creative studio founded by Rich Herd, built on 15 years inside YouTube and creator-led content.
We work with creators, producers and brands to build channels, formats and video that last, whether that means YouTube growth strategy, hands-on channel management, training and coaching teams, brand-led long-form, or social-first video, and often a blend of all of the above.
We sit at the intersection of creator thinking and brand-grade production, bringing together strategic clarity, practical execution, and creative ambition in equal measure.
Because great stories don’t just deserve to be told.
They deserve to be built properly.
From a first idea to a full creative ecosystem.
If you’re coming from television and trying to make sense of YouTube, audience retention, thumbnails, watch time and all the moving parts that never existed in broadcast, it can feel like you’ve stepped into a different industry entirely.
I offer one to one sessions where we sit down properly and work through whatever is blocking you. That might be format confusion, channel positioning, workflow, release cadence, or simply shaping an idea so it actually works natively on the platform rather than feeling like a cut down TV show.
It’s a focused conversation, practical not theoretical, designed to give you clarity and direction rather than more noise. If you’re a TV professional making the shift to digital and finding it harder than expected, this is for you. Book a session and let’s get it moving: https://book.stripe.com/7sY8wR4RMdXfgBi2IAfbq0a
Hands-on support to help run and grow channels day-to-day.
Channel audits and housekeeping.
Content planning and scheduling.
Packaging oversight (titles & thumbnails).
Performance reviews and optimisation.
For creators who want to focus on making, not managing.
I help creators, producers and brands build YouTube channels that last.
Strategy first.
Formats and series.
Long-form watch time thinking.
Packaging and release logic.
Clear growth plans you can actually execute.
Ongoing strategic support for creators and teams who want a thinking partner, not a playbook.
Regular calls.
Idea and format feedback.
Packaging reviews.
Pressure-testing plans before they go into production.
I run training sessions for producers and in-house teams who are being asked to “do YouTube” without ever being taught how YouTube works.
Shared language.
Shared frameworks.
Better decisions, faster.
Our team of creatives helps businesses tell their brand story in a way that resonates with their target audience.
Rooted in 15 years of building world-class food content.
Not ads.
Content people choose to watch.
Founder stories.
Brand-led series.
Campaign-led long-form.
Built for YouTube and social.
We create visually striking social video that helps brands stand out and build real engagement.
Rooted in years of platform-first content making.
Not noise.
Not filler.
Short-form that earns attention.
Cuts that travel.
Stories that land.
Built for social.
Designed to perform.
Let us know more about your project. We can customize our services into a package that fits your specific needs. Tell us more about your ideas, and we'll get back to you soon with some answers.
Open today | 09:00 – 17:00 |
